Facebook Timeline Apps

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Since Facebook introduced Timeline, tabs (now known as Timeline Apps) have become a great feature for Facebook Business pages. They have been moved to the top of the page (under the cover photo) and are more visible and accessible.  The tabs are also bigger with a width of 810px, meaning that they are more impactful.  There are no sidebars or adverts so anyone looking at your page can focus on your Timeline App content. You can have up to 12 tabs but only 4 will show at the top of your Timeline page […]

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The busiest day on LinkedIn is….

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When using LinkedIn for marketing, it pays to understand which day of the week has the highest LinkedIn traffic, so that if you are short of time, you know which day to focus your efforts, post your content, and to join or start discussions in groups. Whilst each sector will have different trends, and of course, as LinkedIn provides a means of marketing to international prospects, it will not be the same globally, but if you are based in the UK, and you have a UK target market, the best day to […]

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Guest Post ‘Why do people say that ‘Neuro-linguistic programming’ will help you increase your sales? ‏’

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Over the last 40 years, the principles of Neuro-linguistic programming (NLP) have spread across the world in a way that even the co-creators could not have imagined. A Google search of “neuro linguistic programming” and “NLP” provides over 90 million results!  What is it about the research of just two people that caused NLP to become so well known, and so well regarded in the sales and marketing community, in such a comparatively short time? The answer to this question is “elegant excellence”.   Richard Bandler and John Grinder asked a question about […]

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LinkedIn Etiquette

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Do you ever wonder what to say or how to conduct yourself on LinkedIn? First, picture this, you’ve arrived at a new offline networking event, you have never met anyone before (Let’s face it, we have all done that at some point, and can remember how uncomfortable it feels) – you make a beeline for the coffee/tea station, and look for someone else who appears to be on their own, as it’s the least intimidating way of striking up a conversation. That person is beaming from ear to ear (you […]

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