18

Dec, 2016

Complete the FB accelerator audit to prepare for converting business in 2017!

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Are you ready to convert business through your FB page in 2017? Wait, what? Yes, you really can generate business through Facebook (if you haven’t already, and you can grow your revenues if you have already)…. No matter whether you’re selling your products and services to consumers or other businesses! Take the FB accelerator audit HERE today to discover what you need to put in place ready for 2017 COMPLETE THE FB ACCELERATOR AUDIT What’s your score, and what are your next steps?

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9

Aug, 2016

5 ways to use FB ads to accelerate your promotion plans

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Ever felt like you just can’t reach enough people with your promotions/offers? FB ads provide you with 5 ways of accelerating your promotion plans – so consider adding FB ads to your marketing budgets and strategy. There are now over 1200 demographic FB ad targeting options, and with custom audience lists and website audience lists, you can unleash a whole new audience via the power of the “lookalike” audience. Already using FB ads but not getting the results you’d like? Targeting people on FB via the “interests” option can be hit and […]

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23

Jun, 2016

Facebook to make changes to your business page

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Facebook are making more changes.  This time they are changing the layout of the desktop version of your business page. A spokesperson for Facebook has said “We’re testing a new design for Pages on desktop to make it easier for people to learn about and interact with businesses on Facebook, including a larger cover photo and more prominent call-to-action button” Over the last couple of days, we have noticed other pages getting special treatment and having their business pages updated to the new layout. We have been waiting patiently hoping […]

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14

Jun, 2016

Facebook has changed the 20% text rule for ads

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During March and April, we noticed something going on with Facebook adverts. It seemed ads that showed more than 20% text on the image were being approved. Normally they would be declined. We looked further into this and we discovered Facebook were running tests that allowed more text on adverts.  At the time it was only in the UK and just a small percentage of pages were allowed to do it. Our page was one of the lucky ones. We spent time testing and measuring the results. Some ads with […]

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3

Jun, 2016

New Business Tools from Instagram

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At long last and after a lot of speculation Instagram have officially announced their set of business tools. They have interviewed hundreds of businesses to find out what they really want from them and they have listened. Here is a rundown of the three new tools coming to an Instagram app near you! Business Profiles You can turn your current Instagram profile into a business account. This option isn’t available to everyone though. You will need to have a Facebook business account to ensure you can enable it. They are […]

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1

Jun, 2016

9 reasons to start using Facebook LIVE

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Facebook LIVE gives you the facility to broadcast live to your Facebook friends from your personal FB profile and your FB business page. Using Facebook LIVE for your business gives you the following benefits: Your video appears in your page fans/friends newsfeed. Videos capture attention in the newsfeed as they are on autoplay so movement is easily noticed. It shows that you’re broadcasting live, so people are more compelled to click on your video so that they can hear what you’re saying (if they don’t click through, they can’t hear […]

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5

May, 2016

The right and wrong reasons to boost Facebook Posts

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If you’re an admin on a Facebook Business page, you’ll have seen Facebook encouraging you to boost posts, and you might have tried this for yourself, but wondered if you’re getting the best results. What’s a boosted post? It’s a Facebook feature where you pay to get your Facebook posts seen by more people. Why are boosts useful? With the organic reach of your Facebook posts decreasing (organic reach means that you haven’t paid for it), it can feel like marketing your business on Facebook is getting harder and harder, […]

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29

Apr, 2016

Say Hello to Facebook Messenger Codes

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How to access your Facebook Business Page messenger code Navigate to your page Click on messages Now click download and share your messenger code Where can you use this? Anywhere in your marketing, but be prepared for more messages in messenger and less phone calls! It’s a good idea to set up auto replies before you do this, as people expect a quicker response from messages that they send through Facebook messenger. Here’s some ideas to get you started Post on your Facebook Business page to let people know that […]

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7

Apr, 2016

How to set up your services tab on your Facebook page

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Have you noticed the new services tab on your Facebook Business Page? If you have it have you updated it yet?     Recently, Facebook allowed pages with a business address and telephone number to get verified with a grey tick. Check out our blog “Verify Your Facebook Business Page” to find out more. Facebook now give you the ability to advertise your services directly on the front page. We have checked out other pages to see if it is only available for companies that have a business address and […]

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23

Mar, 2016

Verify Your Facebook Business Page

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  If you spend any sort of time on Facebook, you may have noticed a blue tick on some of the pages you follow. This means the page is verified and is for celebrities, public figures, sports teams and some media/entertainment sites. It means they are the genuine person/company and not a fan site or someone copying them.  Did you know you can get your business page verified too?  If you are eligible you are now able to get a grey tick added to your Facebook business page.   There […]

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